Bowie Film | FAQ

ARTIST

1. What is the reason for partnering with Bowie and this collaboration?

We were inspired by the artist’s boundary-pushing imagination at the intersection of art and music culture. Considering that we’ve entered the music space, we wanted to celebrate it with a film collaboration, and strengthen our association with music culture.   

Plus, Bowie was an analog photography enthusiast and has been shot many times on Polaroid cameras,adding an extra element to the story and our partnership. 

2. Did Bowie shoot with Polaroid cameras and film?

Bowie has worked with various mediums – including Polaroid. The cover artwork of his 1979 Lodger album for instance is a Polaroid photograph by Brian Duffy.

3. Who are the artists featured in the Bowie campaign? What are their handles on social media?

• Celine Autumn (@cayenne_forever) by Chris Sim (@zalindrome) 

• Mannequin Pussy (@mannequinpussy) by CJ Harvey (@cjharvey2) 

• Rocket (@rockettheband) by CJ Harvey (@cjharvey2) 

• Pixx (@pixxmusic) by Holly Whitaker (@hollyemmw) 

• PVA (@pva_are_ok) by Holly Whitaker (@hollyemmw)

• Foals (@Foals) by Pooneh Ghana (@poonehghana)  

4. Does this film have a giveback element attached to the Bowie foundation?

No. This is simply a collaboration and celebration of David Bowie’s boundary-pushing imagination and his chameleonic, constantly re-inventive attitude. The film has been made to inspire you to get out there and capture that kind of energy.

5. Are any of the proceeds going to a charity or foundation?

No. This is simply a collaboration and celebration of David Bowie’s boundary-pushing imagination and his chameleonic, constantly re-inventive attitude. The film has been made to inspire you to get out there and capture that kind of energy. 

DESIGN

1. How many different framestyles in total?

There are 10 frame styles in total.

2. What inspired the frame designs? 

The frames are inspired by the iconic artwork and imagery of classic David Bowie albums 

Each film pack contains 8 frames from 10 unique frame designs, each frame featuring designs inspired by a different era & persona.

3. Are the frame in specific orders?

No. Each pack will simply consist of 8 different frames randomly selected out of the 10 unique frame designs. 

4. Is this to honor a specific Bowie moment or moment in time?

This film does not focus on only one era of Bowie. The different designs of the frames are inspired by the iconic artwork and imagery of various classic David Bowie albums. 

Each film pack contains 8 frames from 10 unique frame designs, each frame featuring designs inspired by a different era & persona.

FILM

1. What type of film is this?

This is i-Type film – our latest generation of instant film made for our i-Type cameras in that original Polaroid square format.  

2. What camera can I shoot with?

You can use this film with i-Type cameras such as Polaroid Now, Polaroid Now+, Polaroid OneStep2, Polaroid OneStep+, and our Polaroid Lab printer.

3. What is the expiration date?

For best results when shooting, we recommend using your film within 12 months of this production date. You can find the date of production on your packaging! Keep in mind, to get the best results you should store your film in the fridge in the meantime.

4. Where is the film manufactured? 

The film is manufactured in our factory in Enschede (The Netherlands) like all our film.

AVAILABILITY

1. Is it a one-time edition?  

Yes, once it’s gone, it’s gone!If it’s out of stock it will come back?No, once it’s gone, it’s gone!

2. Where can I purchase the film?

On polaroid.com and at selected retail partners. 

3. How much does it cost?

Depending on where you shop, one pack of film costs $19.99, €19.99, £18.99.