Latest news

For Summer 23

Palace launches its first ever camera the 'Palaroid'

Introducing Polaroid Reclaimed Blue 600 film: no blue dye needed

In the spirit of innovation, Polaroid is proud to announce the release of Reclaimed Blue 600 film, an original film chemistry discovered through accidental experimentation

Reclaimed Blue 600 Film | FAQ

Reclaimed Blue 600 Film. Limited. Experimental. Sort of accidental.

For the Rebel Rebels: Polaroid Limited-Edition Bowie Film

This January, capture Bowie-ness with Polaroid instant film inspired by iconic Bowie album designs

Polaroid Go, The World’s Most Portable Analog Camera, Comes in Two New Colorways with Bold Accessories

This April, Polaroid is adding to the fan-favorite Polaroid Go family two dynamic colorways, colored filters, and arthouse-style black instant film.

Polaroid launches Music in Full Color with a range of Polaroid Music Players and Polaroid Radio

Polaroid’s entry into music is rooted in the deep love and respect for music culture

Letter from the CEO

Dear friends of Polaroid

Polaroid Bluetooth Speakers

The Polaroid Bluetooth Speakers come in vibrant iconic colors that stand out and for expression

Music in Full Color Campaign

Polaroid products have always added vibrancy to every occasion, and now we’re bringing that energy to music

Polaroid Radio

Polaroid Radio is a different kind of internet radio. In a world of algorithms we make digital radio human, empathetic, and experiential

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