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Polaroid releases its first collaboration with Pantone

New Polaroid i-Type Color Film Round Frame Retinex celebrates Edwin Land's color Theory with vibrant circular frames.

Polaroid unveils limited edition film: A captivating fusion of art and science

New Polaroid i-Type Color Film Round Frame Retinex celebrates Edwin Land's color theory with vibrant circular frames.

Polaroid I-2 – the high-end camera for instant photography mastery

The new Polaroid I-2 combines traditional analog experience with modern camera technology to establish a new benchmark in instant photography

The Story behind the Polaroid I-2 Instant Camera

From Tokyo to Taipei, London to Amsterdam, the Polaroid I-2 camera is finally here. Our first camera with built-in manual controls and sharpest-ever lens - it’s our love-letter to instant photography.

Introducing the Imperfectionists

Three unique creators. One shared obsession for imperfection. One brand new Polaroid instant craft tool

Polaroid launches global campaign capturing real life

Fifteen photographers interpret their world through the unexpected and unpredictable imperfections captured on Polaroid film

For Summer 23

Palace launches its first ever camera the 'Palaroid'

Introducing Polaroid Reclaimed Blue 600 film: no blue dye needed

In the spirit of innovation, Polaroid is proud to announce the release of Reclaimed Blue 600 film, an original film chemistry discovered through accidental experimentation

Reclaimed Blue 600 Film | FAQ

Reclaimed Blue 600 Film. Limited. Experimental. Sort of accidental.

For the Rebel Rebels: Polaroid Limited-Edition Bowie Film

This January, capture Bowie-ness with Polaroid instant film inspired by iconic Bowie album designs

Polaroid Go, The World’s Most Portable Analog Camera, Comes in Two New Colorways with Bold Accessories

This April, Polaroid is adding to the fan-favorite Polaroid Go family two dynamic colorways, colored filters, and arthouse-style black instant film.

Polaroid launches Music in Full Color with a range of Polaroid Music Players and Polaroid Radio

Polaroid’s entry into music is rooted in the deep love and respect for music culture

Letter from the CEO

Dear friends of Polaroid

Polaroid Bluetooth Speakers

The Polaroid Bluetooth Speakers come in vibrant iconic colors that stand out and for expression

Music in Full Color Campaign

Polaroid products have always added vibrancy to every occasion, and now we’re bringing that energy to music

Polaroid Radio

Polaroid Radio is a different kind of internet radio. In a world of algorithms we make digital radio human, empathetic, and experiential

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